Evaluating the Role of Supply Chain Management Practices in Enhancing Business Competitiveness and Sustainability

Abstract

This study aims to evaluate the role of supply chain management (SCM) practices in improving business competitiveness and corporate sustainability. Using a qualitative approach through literature study methods or library research, this study analyzes various scientific publications, academic journals, and industry reports relevant to the topics of SCM, competitiveness, and sustainability. In an increasingly competitive and complex business environment, companies are required to not only optimize operational efficiency, but also strengthen their long-term sustainability. The results of the study show that SCM practices such as collaboration with suppliers, information technology integration, supply chain risk management, and green logistics practices play a strategic role in improving the company's competitive performance and sustainability. Vertical and horizontal integration in supply chains is proven to create a competitive advantage through reduced costs, improved service quality, and customer satisfaction. In addition, the application of sustainability principles in SCM also has a positive impact on the company's reputation and compliance with environmental regulations. These findings make an important contribution to the development of a conceptual framework that links SCM practices, competitive advantage, and sustainability goals. The study recommends that companies actively adopt a collaboration and sustainability-based SCM approach to create long-term value. Further research is expected to test this conceptual model empirically in various industrial sectors.